Marketing What Sells?

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by Dennis Brady

Photography by Richard Bruck, Jon Erickson, and James A. Veenstra

Artists who hope to sell their glass art can’t assume that just because they like it, others will buy it. One of the best ways to sell work instead of trying to make it cheaper or better is to create something different that no one else makes.

This article was originally published on page 24 of the May/June 2020 issue of Glass Art.
 
 

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Read 1955 times Last modified on Wednesday, 22 April 2020 16:13