by Milon Townsend

Featuring the glass art of Robert W. Kinchloe

Photography by Susan Lomuto of Daily Art Muse

One of the most important parts of any video project is to determine ahead of time what it will take to realize a profit from the sale of the video. Milon Townsend shares suggestions for determining discounts for wholesale quantities and deciding whether to simplify the process when customers reorder smaller amounts or require smaller numbers of multiple titles.