by Bryan Ratcliffe
Social media is an effective way to build a personal brand, as well as one of the best ways to drive sales. Creating reels and videos, for example, can be a great way to increase engagement and reach a wider audience. Before creating a reel, artists should think about their target audience and what kind of content they are looking for.
Article originally published on page 40 of the July/August 2023 issue of Glass Art®.
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